“I learned quickly how to pivot my dog training business
due to covid-19
and now I help coach other pet professionals
how to reinvent their businesses and find success
– Coach Louise

Coach Louise learned to quickly pivot due to covid-19 with the use of technology. She now helps pet professionals streamline their business operations.


Louise Daigle is the founder and co-owner of Red Pointy Dog Training located in Strafford NH. With an associates degree in animal science from UNH, Louise started working as a vet tech before moving on to training in animal shelters. Having had challenging dogs herself, Louise has a soft spot for the difficult dogs. She specializes in behavior modification for aggressive and reactive dogs.

At Red Pointy Dog Training, Louise works one on one with clients and also manages the tech side of the business. Creating content for the company blog and Facebook pages, designing graphics, and editing video, are all pieces of what make Red Pointy Dog Training a robust business.

At the start of her dog training business, Louise spent a lot of time being overwhelmed by tech. Now she not only embraces new forms of technology, but has a strategy to use tech to simplify her business.

Technology doesn’t need to be something that makes your business complicated. Instead, use technology to create a business that works for you, not against you.

Coach Louise now works with Traci and Laura to teach other pet professionals what she has learned over the years as well as what technology has helped her business pivot due to covid-19.


2017 – Founded Red Pointy Dog Training

2014 – The Lakes Region Humane Society
Vet Tech & Behavior Rehabilitation Coordinator
2014 – Certified Professional Dog Trainer, Knowledge Assessed

2013 – NH Society for the Prevention of Cruelty to Animals (NHSPCA)
Dog Trainer & Behavior Consultant
2013 – Certified Canine Good Citizen Evaluator

-Chinese Proverb

"The best time to plant a tree was 20 years ago. The second best time is now."

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